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Top Fresh Produce Items by Volume

By Ron PelgerSeptember 10, 20261 min read
Top produce items by volume
  1. Bananas – The undisputed leader in total volume and household purchase frequency.
  2. Potatoes – The top-selling fresh vegetable by the pound, accounting for nearly 10% of all produce department volume.
  3. Onions – A foundational volume staple across retail and foodservice.
  4. Tomatoes – High volume turnover, spanning field-grown and greenhouse varieties.
  5. Apples – Maintains massive year-round volume and high household penetration.
  6. Carrots – A leading root vegetable driven by steady everyday demand.
  7. Lettuce – Includes iceberg, romaine, and leaf varieties as a massive category driver.
  8. Grapes – Consistently ranks high in seasonal and imported fruit volume.
  9. Strawberries – The dominant volume leader within the high-demand berry category.
  10. Bell Peppers / Sweet Peppers – High rotational volume in both standard and greenhouse packs

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About the Author

R

Ron Pelger

Ron Pelger is a former director of produce merchandising and procurement for a major supermarket retail chain. He is currently a free-lance writer for the produce industry supporting growers, shippers, and retailers. He can be contacted at 775-843-2394 or by e-mail at ronprocon@gmail.com.

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